A new study has found that 7 in 10 American respondents would be willing to wear a fitness tracker for cheaper health insurance.

69% of participants said that they would happily wear a fitness tracker if they had discounted rates on health insurance, while 46% said that they would even share their data from those smartwatches with insurers.

The study also found that 45% of Americans already wear smartwatches, mainly showing popularity among women.

It was also revealed that those who wear smartwatches tend to do more exercise than those who don’t.

 

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